Identity systems
for considered businesses.
A small brand and identity studio. Two designers, one studio manager, and a long client list.
Studio Noir works with founders, museums, restaurants, and small luxury brands on identity systems, type design, and editorial work. We take on around eight projects a year.
We don't do logos. We design systems — type, colour, layout, motion, voice — that hold up across every surface a brand needs to live on.
Recent identity systems.
Identity, applied.
Strategic + visual brand systems. Engagements typically £18-£50k.
Identity Systems
Mark, type, colour, motion, voice. Built to hold up across every surface.
Custom Type
Bespoke type design — wordmarks, display typefaces, complete font families.
Editorial Design
Books, reports, periodicals, exhibition catalogues. Print-led, often beautifully bound.
Brand Strategy
Positioning, naming, messaging architecture. Done before the visual work, not after.
Web Design
We design the sites; we partner with developers we trust to build them.
Art Direction
Photography direction, campaign work, ad concepts. Available as a retainer.
Three principles behind the work.
Strategy first
Every project starts with weeks of conversation, audits, and writing — before any visual exploration.
Type-led
Most of our identity work begins with type. The right wordmark and typeface does most of the work.
Built to last
We don't chase trends. The systems we make should look as right in 10 years as they do today.
“We came in expecting a logo. We left with a system, a strategy, and a way of describing ourselves we didn't have before.”